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Determine the impact of the company’s mission, vision, and primary stakeholders on its overall success as a competitive employer in the industry.
My corporation is Proctor and Gamble
Attached is the template to use and three assignments to use for reference for this assignment.
Make sure to add the 15-minute presentation to the note in the PowerPoint.
In this assignment, you are to use the same corporation you selected and focused on for Assignments 1, 2, and 3.
Consider the corporation you have selected to use in your first three assignments.
Research the company on its own website, the public filings on the Securities and Exchange Commission EDGAR database, the University’s online databases, the Nexis Uni database, and any other sources you can find. The annual report will often provide insights that can help address some of these questions.
You will do a 15-minute presentation to the Board of Directors of the corporation. Develop an eight- to twelve-slide PowerPoint presentation with speaker notes based upon Assignments 1 through 3.
Requirements
Determine the impact of the company’s mission, vision, and primary stakeholders on its overall success as a competitive employer in the industry.
- Create a SWOT analysis for the company to determine its major strengths, weaknesses, opportunities, and threats.
- Based on the SWOT analysis, outline a strategy for the company to capitalize on its strengths and opportunities, and minimize its weaknesses and threats.
- Discuss the various levels and types of strategies the firm may use to maximize its competitiveness and profitability.
- Outline a communications plan the company could use to make the strategies you recommend above known to all stakeholders.
- Assess efforts by this corporation to be a responsible (ethical) corporate citizen and determine the impact these efforts (or lack thereof) have on the company’s bottom line. Provide specific examples to support your response.
- Develop an executive-level PowerPoint presentation with 8–12 slides with speaker notes and appropriate graphics or professional video.
- Go to Basic Search: Strayer University Online Library and locate at least three quality references. Note: Wikipedia and similar Websites do not quality as academic resources.
- References must be submitted on a Works Cited page using SWS format.
Use the Assignment 4 Template [PPTX] to ensure that your assignment meets the above requirements.
The specific course learning outcome associated with this assignment is as follows:
- Develop a corporate presentation based on a SWOT analysis, strategies for maximizing competitiveness and profitability, a communications plan, and an assessment of efforts related to ethics.
PART TWO – THIS IS NOT A POWERPOINT PRESENTATION
- Is the term corporate entrepreneurship an oxymoron? In other words, can corporations—especially large ones—be innovative? Support your answer with examples.
- Use the Internet to find an example of two corporate innovations—one brought about through autonomous strategic behavior and one developed through induced strategic behavior. Which innovation seems to hold the most promise for commercial success and why?
How to Use This Template
Each slide needed in your submission is provided in this template.
Do not add slides
Do not delete slides (except the “How to Use This Template” slide)
Replace the “blue” font on each slide with your presentation content
Change all font to black
Use bullet points on the slides
Do not type every word you plan to say on the slide
Enter the text/transcript of your talk in the speaker notes section
The speaker notes section is the gray area below each slide
Do not enter your speaker notes in comment boxes
Do not include audio or video clips
Delete this slide before submitting your assignment
Delete this slide before submitting your assignment
Notes: This is the speaker notes section of the PowerPoint presentation.
Do Not type every word you plan to say on the slide.
Everything you would say if you were giving a live presentation should be provided in text form in the speaker notes section of each slide.
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BUS499 Capstone
Assignment 4
Insert Student’s Name Here
Insert what you would said to introduce yourself to your executive audience and tell them what you are going to cover in your presentation
Do Not type every word you plan to say on the slide. Use bullet points only.
Everything you would say if you were giving a live presentation should be provided in text form in the speaker notes section of each slide.
2
SWOT Analysis of Company Name
| Strengths Insert a bullet or two describing strengths of the firm | Weaknesses Insert a bullet or two describing weaknesses of the firm |
| Opportunities Insert a bullet or two describing opportunities available to the firm | Threats Insert a bullet or two describing threats to the firm |
Insert exactly what you would say to your executive audience to describe each bullet point on this slide
You should thoroughly outline a strategy for the company to capitalize on its strengths and opportunities.
3
SWOT Analysis Strategy
Strengths and Opportunities
Insert a bullet describing the strategy to capitalize on strengths and opportunities
Insert another bullet describing the strategy to capitalize on strengths and opportunities
Insert exactly what you would say to your executive audience to describe each bullet point on this slide
You should thoroughly outline a strategy for the company to capitalize on its strengths and opportunities.
4
SWOT Analysis Strategy
Weaknesses and Threats
Insert a bullet describing the strategy to minimize weaknesses and threats
Insert another bullet describing the strategy to minimize weaknesses and threats
Insert exactly what you would say to your executive audience to describe each bullet point on this slide
You should thoroughly outline a strategy for the company to minimize its weaknesses and threats.
5
Competitiveness Strategy
Competitiveness
1st bullet point of levels and types of strategies to maximize competitiveness
2nd bullet point of levels and types of strategies to maximize competitiveness
Insert exactly what you would say to your executive audience to describe each bullet point on this slide
You should thoroughly discuss the various levels and types of strategies the firm may use to maximize its competitiveness.
6
Profitability Strategy
Profitability
1st bullet point of levels and types of strategies to maximize profitability
2nd bullet point of levels and types of strategies to maximize profitability
Insert exactly what you would say to your executive audience to describe each bullet point on this slide
You should thoroughly discuss the various levels and types of strategies the firm may use to maximize its profitability.
7
Communications Plan
Competitiveness Strategies
1st bullet point on the plan to communicate the competitiveness strategies to stakeholders
2nd bullet point on the plan to communicate the competitiveness strategies to stakeholders
Insert exactly what you would say to your executive audience to describe each bullet point on this slide
You should thoroughly outline a communications plan the company could use to make the strategies you recommended on the previous slide known to all stakeholders.
8
Communications Plan
Profitability Strategies
1st bullet point on the plan to communicate the profitability strategies to stakeholders
2nd bullet point on the plan to communicate the profitability strategies to stakeholders
Insert exactly what you would say to your executive audience to describe each bullet point on this slide
You should thoroughly outline a communications plan the company could use to make the strategies you recommended known to all stakeholders.
9
Corporate Social Responsibility
Responsible (ethical) corporate citizen
1st bullet point on the assessment of efforts by the corporation to be a responsible (ethical) corporate citizen – specific example
2nd bullet point on the assessment of efforts by the corporation to be a responsible (ethical) corporate citizen – specific example
Impact of efforts on company’s bottom line
1st bullet point on the impact the efforts have on the company’s bottom line – specific example
2nd bullet point on the impact the efforts have on the company’s bottom line – specific example
Insert exactly what you would say to your executive audience to describe each bullet point on this slide
You should thoroughly assess efforts by this corporation to be a responsible (ethical) corporate citizen and thoroughly determine the impact these efforts (or lack thereof) have on the company’s bottom line. Provide specific examples to support your response.
10
References
Hitt, M. A., Ireland, R. D., & Hoskisson, R. E. (2013). Strategic management: Concepts and cases: Competiveness and globalization (10th ed.). Mason, OH: South-Western Cengage Learning.
Insert second source
Insert third source
Insert any additional sources
You should use at least three (3) quality references, one of which should be the course textbook. Wikipedia and similar websites do not quality as academic resources.
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How To Earn Full Credit on Assignment 4
Switch to Slide Show and click the to watch the video on each slide
1
Log into the Blackboard course
Navigate to the Course Info section
Click the linked file titled:
“BUS499 Assignment 4 Template 2020.docx”
Open the downloaded file
Click “Enable Editing”
Save the file to your computer
Download the Template
2
Review the Instructions
Navigate to Week 10 in Blackboard
Read the Capstone section
Navigate to the Course Info page in Blackboard
“Download the Course Guide”
Review the Scoring Guide in the Course Guide
Open the previously saved BUS499 Assignment 4 Template 2020 template
Read the entire template
Be sure to also read all announcements and email
3
Complete the To-Do List in weeks 1 – 10
Review Chapters 1 – 13
Study Course Concepts
4
You will use the same company you researched for assignments 1, 2, and 3
The Overview section of the assignment instructions include tips on choosing a public corporation
Papers on non-publicly-traded corporations earn a score of zero
Company to Research
5
Template Instructions
Each slide needed in your submission is provided in this template.
Do not add slides
Do not delete slides (except the “How to Use This Template” slide)
Replace the “blue” font on each slide with your presentation content
Change all font to black
Use bullet points on the slides
Do not type every word you plan to say on the slide
Enter the text/transcript of your talk in the speaker notes section
The speaker notes section is the gray area below each slide
Do not enter your speaker notes in comment boxes
Do not include audio or video clips
6
Title Slide
The first slide of your submission should be the Title slide
Replace the text that reads “Insert Student Name Here” with your name
Replace the text that reads “Professor’s Name” with your professor
Highlight your name then change the font color to black
Use the Speaker Notes section to transcribe exactly what you would say as you introduce your presentation
Select “Save”
7
SWOT Analysis
Include the name of the company you researched
Use the pre-formatted table in the slide to describe one or two:
Strengths
Weaknesses
Opportunities
Threats
Transcribe your presentation in the speaker notes section.
Remember this is a 15-minute presentation
8
SWOT Analysis Strategy
Strengths and Opportunities
Identify specific strategies needed to address the firms strengths and opportunities
Insert a bullet describing the strategy to capitalize on strengths and opportunities
Insert another bullet describing the strategy to capitalize on strengths and opportunities
Use the Speaker Notes section to transcribe exactly what you would say as you discuss the slide content
9
SWOT Analysis Strategy
Weaknesses and Threats
Identify specific strategies needed to address the firms strengths and opportunities
Insert a bullet describing the strategy to minimize weaknesses and threats
Insert another bullet describing the strategy to minimize weaknesses and threats
Use the Speaker Notes section to transcribe exactly what you would say as you discuss the slide content
10
Competitiveness Strategy
Identify specific levels and strategies needed to maximize competitiveness
Remember that the levels studied in this class are business-level and corporate level
1st bullet point: Clearly state in the bullet that you are discussing the “business-level strategy” and clearly state which business-level strategy discussed in the course you have selected
2nd bullet point: Clearly state in the bullet that you are discussing the “corporate-level strategy” and clearly state which corporate-level strategy discussed in the course you have selected
In each bullet include a few words describing the key points regarding why the selected strategy is appropriate for your firm
11
Profitability Strategy
Identify specific levels and strategies needed to maximize profitability
Remember that the levels studied in this class are business-level and corporate level
1st bullet point: Clearly state in the bullet that you are discussing the “business-level strategy” and clearly state which business-level strategy discussed in the course you have selected
2nd bullet point: Clearly state in the bullet that you are discussing the “corporate-level strategy” and clearly state which corporate-level strategy discussed in the course you have selected
In each bullet include a few words describing the key points regarding why the selected strategy is appropriate for your firm
12
Communications Plan
Competitiveness
Include a bullet point on your plan to communicate the competitiveness strategies to stakeholders
Include a second bullet point on your plan to communicate the competitiveness strategies to stakeholders
Hint: don’t overthink this one. A communication plan is simply how you are going to inform your stakeholders of your strategies.
A plan is a detailed proposal for doing or achieving something
13
Communications Plan
Profitability
Include a bullet point on your plan to communicate the profitability strategies to stakeholders
Include a second bullet point on your plan to communicate the competitiveness strategies to stakeholders
Hint: don’t overthink this one. A communication plan is simply how you are going to inform your stakeholders of your strategies.
A plan is a detailed proposal for doing or achieving something
14
Corporate Social Responsibility
Responsible (ethical) corporate citizen
1st bullet point on the assessment of efforts by the corporation to be a responsible (ethical) corporate citizen – specific example
2nd bullet point on the assessment of efforts by the corporation to be a responsible (ethical) corporate citizen – specific example
Impact of efforts on company’s bottom line
1st bullet point on the impact the efforts have on the company’s bottom line – specific example
2nd bullet point on the impact the efforts have on the company’s bottom line – specific example
15
You should use at least three (3) quality references, one of which should be the course textbook. Wikipedia and similar websites do not quality as academic resources.
Do not use cheat sites as sources (i.e. coursehero, ukessays.com, etc., or any site claiming to provide you with the “answers” to any assignment whether paid or free)
References
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Not submitting by the due date
Not using the template – Do not create your own template or change the format
Not including speaker notes – EVERY slide should have speaker notes
Not adhering to the 15-minute time limit
Not using the textbook
Course-related material is required
Not including all of the required slides (the template provides all the slides needed)
Frequently Missed Points
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Grading Timeline
Your submitted assignment will be graded in the order in which it is received
If submitted on time, expect your grade and feedback no later than 7 days after the assignment due date
Late submissions are graded after all on-time assignments have been graded
It is not necessary to send an email asking when your assignment will be graded.
All submitted assignments are graded
It is not necessary to send an email telling us that you submitted your assignment.
These emails have no baring on when your submission is graded
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Congratulations on reaching the end of your capstone course.
Your professors wish you the very best in the future.
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