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Business Administration Capstone Case Study Requirements w/ attached “Economics” Rubric

The Retail Apocalypse (refer to link immediately below to get started) https://www.cbinsights.com/research/retail-apocalypse-timeline-infographic/

The following is the REQUIRED format for your case study papers. While you will also be taking a series of objective tests, these course projects are considered the most important (three case studies total 15% or 150 course points out of 1,000 course points) grades of the course. The following are the minimum case study requirements:

 Each case study MUST consist of at least four pages (no more than five).  Cover page (1pg), –5pt penalty will be deducted from the case study grade if any of the following information is not included from the

attached sample on page 2.

For your case study paper, include the following components in your finalized submittal in the following order and use them as Section Headings (Using bold type) for formatting your submittal. (Use the italicized terms below as your section headings). Then write your paper in complete sentences in third person voice using a narrative writing style.

NOTE: This is a written business case study. Therefore, proper spelling, punctuation, capitalization, etc. are REQUIRED. THIS IS NOT A SERIES OF TEXT OR TWITTER MESSAGES!

Content Pages 2-3pg w/ minimum of 750 words but no more than 1000 words of content

1. Provide an Abstract or Executive Summary of the case by summarizing your report – not the case itself. Must be clear and concise

and be at least one paragraph. NOTE: This will be the first page but last section written when preparing your case study. (5pts)

2. Identify the Statement of Immediate (obvious) Problem (s) (company’s issues) including the root cause of the immediate problem, and the secondary problem(s) that may not be solved if-and-when the immediate problem is solved. (5pts)

3. Conduct/Describe the company’s Strengths, Weaknesses, Opportunities, and Threats (SWOT Analysis) by explaining at least three items for each element (10pts)

4. Described how two Macro factors (i.e. GDP, employment) and two Micro factors (i.e., Supply/Demand, Production Capability) had an effect on this case. (15pts)

5. Provide an Action Plan for this case including how to prevent a future similar occurrence. Must include what should be done (or have been done), by whom, why it should be done and how it should be (or have been) done. Should include a contingency plan should problems arise. (10pts)

Reference Page (per APA Format) LOCATED ON A SEPARATE PAGE: Minimum of three (3 = grade of ‘C’) but no more than 5 QUALITY REFERENCES (5pts as part of the Grammar grade). NOTE: This is your original analysis and solution. Therefore, a maximum of 20% of your case study submittal can be direct quotes or paraphrasing another’s work. –1pt penalty for each percentage point above the 20% Unicheck Score. (5pts)

 List all citations and/or references on the Reference Page in APA Format;  What to Reference: Information not commonly known such as facts, dates, quotes etc.;  Internet: Supply URL address including all appropriate extensions;  When in doubt— CITE. Use a REFERENCE meaning use proper use of “in-text citing” or citation(s) in-general;

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Valencia College – East Campus Case Study

Case Study Title By Student Name

Business Administration Capstone – GEB1860 CRN00000 Instructor: Professor Taiwan D. Huggins-Jordan

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Rubric Economics Case Study Grading Requirements

Did Not Meet ReQs.

69% and below Partially Met ReQs

70-79% C Meets Minimum ReQs

80-89% B Proficient 90-100% A

Cover Page –5points

Did Not Include and/or done not in accordance with the sample shown on Page 2 of this document.

N/A

N/A

N/A

Abstract/Executive Summary and Summary of Immediate (obvious) Problem(s) 10 points

Did not submit or minimally describe the Company’s Issue(s) and/or Problem(s) that needed solving. 0-6pts

Partially described the Company’s Issue(s) and/or Problem(s) that needed solving. 7pts

Satisfactorily described the Company’s Issue(s) and/or Problem(s) that needed solving. 8pts

Proficiently described the Company’s Issue(s) and/or Problem(s) that needed solving. 9-10pts

Conduct/Described the Company’s SWOT Analysis 10 points

Did not submit or minimally conducted and/or described the Company’s SWOT Analysis by Explaining at least three items for each element. 0-6pts

Partially conducted and/or described the Company’s SWOT Analysis by Explaining at least three items for each element. 7pts

Satisfactorily conducted and/or described the Company’s SWOT Analysis by Explaining at least three items for each element. 8pts

Proficiently conducted and/or described the Company’s SWOT Analysis by Explaining at least three items for each element. 9-10pts

1. Influential Macro-Economic and Micro-Economic Factors

2. 15 points 3.

Did not submit or minimally described How two-Macro Factors such as GDP & Employment and two-Micro Factors such as Supply & Demand and Production

Capability affect this case. 0-9pts

Partially described How two- Macro Factors such as GDP & Employment and two-Micro Factors such as Supply & Demand and Production

Capability affect this case. 10-11pts

Satisfactorily described How two-Macro Factors such as GDP & Employment and two-

Micro Factors such as Supply & Demand and Production

Capability affect this case. 12-13pts

Proficiently described How two-Macro Factors such as GDP & Employment and two-

Micro Factors such as Supply & Demand and Production

Capability affect this case. 14-15pts

Action Plan 10 points

Did not submit or minimally provided an Action Plan for this case including How to prevent a future similar occurrence. 0-6pts

Partially provided an Action Plan for this case including How to prevent a future similar occurrence. 7pts

Satisfactorily provided an Action Plan for this case including How to prevent a future similar occurrence. 8pts

Proficiently provided an Action Plan for this case including How to prevent a future similar occurrence. 9-10pts

Reference Page 5 points

Did not submit or minimally annotate Citations (in-text or otherwise) and/or Listed References (on Reference Page) correctly. 0-1pt

Partially annotate Citations (in-text or otherwise) and/or Listed References (on Reference Page) correctly. 2-3pts

Satisfactorily annotate Citations (in-text or otherwise) and/or Listed References (on Reference Page) correctly. 4pts

Proficiently annotate Citations (in-text or otherwise) and/or Listed References (on Reference Page) correctly. 5pts

Grammar Clarity, writing (third person voice), mechanics, and formatting requirements. –1pt per error (after 2)

N/A

N/A

N/A

N/A

___/50pts